We’re excited to share the latest updates and upcoming features on VisitLincolnshire.com, designed to enhance the visitor experience and support local businesses.
key highlights
TOWNS
- Enhanced content for 31 towns across Greater Lincolnshire, showcasing their unique history and specialties.
- Expanded listings for retail and dining options.
- Coming in 2025: Advanced search and filtering tools to improve user navigation.
FILM TOURISM
- Fresh ‘set jetting’ itineraries and day-out ideas.
- Film-themed content at key locations, with a spotlight on South Kesteven’s period dramas.
- Practical business resources via our new Film Location Services.
NATURE TOURISM
- Additional walks, including sections of the King Charles III England Coast Path and expanded Viking Way coverage.
- Comprehensive birdwatching guides for all of Greater Lincolnshire, thanks to partnerships with RSPB, Lincolnshire Wildlife Trust, and Lincolnshire Bird Club.
- New Nature Notes for Children.
- By 2025: Full England Coastal Path coverage and curated birdwatching itineraries.
HOW TO GET HERE AND GETTING AROUND
- Improved information on travel options, public transport, and parking.
FAVOURITING AND SEGMENTATION
- New favouriting tools let users create personalised itineraries and plan travel between venues.
- Integrated TripAdvisor reviews provide valuable social proof.
- Tailored content includes Top Tens for different audiences and fun ‘Did You Know?’ facts about Lincolnshire.
coming soon
motorhome tourism
DID YOU KNOW?
- There are 400,000 motorhome owners in the UK and over 2 million across Europe.
- The pandemic, a rise in staycations, and shifts toward digitally nomadic lifestyles have driven significant growth in this market.
ACCORDING TO CAMpRA UK LTD
- 91% of motorhome users are aged over 40.
- 82% use their vehicles year-round.
- They spend an average of £47 per day at destinations, contributing an impressive £857 million annually – a sizable and valuable market.
While motorhome trends align well with Lincolnshire’s visitor economy, targeted marketing toward this sector is currently untapped. Additionally, the market presents unique challenges that require thoughtful solutions.
OUR PLANS
We’re conducting a review of the motorhome market and testing some initial solutions through VisitLincolnshire.com.
GET INVOLVED
We are undertaking a review of the market and testing some light touch solutions on VisitLincolnshire.com. If you have a business that would like to be involved, highlight your motorhome facilities to guests, or want to start welcoming this sector, please get in touch with the team to hear more.
coming soon
2025: 80th anniversary of the end of the second world war
Building on the success of our Nature Tourism offering - which unites walking, cycling, and birdwatching - we are creating a cohesive experience that highlights Lincolnshire’s rich military history.
Look out for a new, curated collection of military-themed attractions, events, and stories to commemorate this significant milestone.
coming soon
weddings in Lincolnshire
We’re collaborating with Lincolnshire County Council’s Registrar Service to develop a seamless and comprehensive wedding offer. From stunning venues to local services, we’ll make it easier than ever for couples to plan their perfect day in Lincolnshire.
